ezineexpress

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The 3 C s of Getting Your Foot in the Door of a Prospect

 by: Kathleen Gage

Are you frustrated with cold calling because of all the rejection, phones slammed in your ear and being told to never call again? Wondering how some sales professionals seem to always be at the right place, at the right time? Feeling like you just can t seem to get your foot in the door of any new prospects? You re not alone. These seem to be universal concerns for many sales professionals.

Getting your foot in the door of a prospect often reaches beyond what most have been taught in sales training seminars and books. It is a state of mind, emotion and action.

As you think of prospects you want to meet and connect with consider the following getting your foot in the door takes courage, creativity and consistency.

Courage It has been said that courage is not the absence of fear. It is the ability to identify one s fear and walk through it anyway. Where does the fear come from when you try to get your foot in the door? Perhaps it is fear of rejection. Maybe it is fear the client is too busy. Perhaps one fears the client won t want or need the product or service that is being offered.

A powerful way to overcome fear is to take action. The action can be to gain a greater understanding of the client s needs and situation. Perhaps you need to know more about your product or service. Maybe it is simply to pick up the phone and make the call. It is in the willingness to take action the fear will lift.

Creativity Many people read a book on the skills of cold calling and selling. Do Step A and you get Result B. Fact is, there will be times getting your foot in the door is about trusting your creativity.

How often have you gotten an intuitive thought or a feeling to try something different? And how often does reason take over intuition? Some of the most successful sales professionals trust their intuition and inner knowing to lead them to step through the door of the unknown.

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It is in the willingness to explore unique methods for approaching any given situation the magic of selling will occur. The next time you get that feeling be willing to explore the creativity of your idea and watch the magic happen.

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Consistency Success is often not the result of big actions, but rather one tiny action at a time. It is in the consistency of our actions on a daily basis; making the call, following up on a regular basis, inputting the names into the database, and having a system that allows us to free our minds of unnecessary concern and clutter. When the mind is clear, there is more opportunity to be creative and walk in a place of courage. This allows for truly serving the needs of your customers and clients.

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Selling is not about closing the deal. It is about the desire to serve others through the products and services we provide. Serve well.

Copyright: © 2005 by Kathleen Gage

Web Address: www.kathleengage.com

Publishing Guidelines: You may publish my article in your newsletter, on your web site, or in your print publication provided you include the resource box at the end. Notification would be appreciated but is not required.

About The Author Kathleen Gage is the co-author of 101 Ways to Get Your Foot in the Door quite possibly the most creative book on lead generation and sales you will ever read. For FR*EE tips on Getting Your Foot in the Door visit www.101waystogetyourfootinthedoor.com. To receive Gage s FR*EE report Learn How a Salt Lake City Base Business Consultant Make over $100,000 from One Idea visit www.kathleengage.com. kathleen@turningpointpresents.com

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About a year ago I wrote an article titled ‘Winning The War On
Sp^m’. Unfortunately, the war on sp^m is not being won at all.

In fact, the problem is now so serious that sp^am is shaping up
to be the greatest threat to online marketing.

The threat comes not from sp^mmers themselves, but from the
filters that are being used to block them.

These filters are hitting hard at the very core of ecommerce -
Ezine Publishing.

Anti-sp^m filters operate at two levels: (i) client-side
programs that reside on individual computers and (ii)
server-side programs that ISPs are using to block incoming sp^m.

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The problem is that the filters are now so sensitive they are
blocking even the most innocent of Newsletters.

For example, if your Newsletter contains the words ‘remove’,
‘unsubscribe’ or ‘click here’ it will trigger anti-sp^m filters
in many of the programs that are now being used by ISPs.

The result?

Your Ezine is zapped, deleted - and a large percentage of your
subscribers will think you have stopped publishing your
Newsletter.

What can you do about it?

Here are some tips to avoid sp^m filters:

(1) Post your Newsletter online and then email your subscribers
to tell them that the latest issue is now available online.

(2) In your Newsletter carefully avoid (both in the subject line
and the body text) all words that are likely to trigger
anti-sp^m filters. Use the free service listed at the end of
this article - it will flag any words in your Newsletter that
trigger anti-sp^m filters.

(3) Instead of saying ‘to unsubscribe’ (which is a phrase
commonly found in sp^m), say ‘If you no longer wish to
receive…’ or ‘If you wish to leave this mailing list…’ or
‘To take yourself off this list…’

(4) If there are trigger words that you simply cannot avoid, you
can disguise them using carets (^) or other symbols. The ‘F’
word would become fr^e and the ‘U’ word would become
uns^bscribe.

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(5) Include the word ‘Newsletter’ in the subject line of your
email - this will help the filters identify your email as
non-sp^m.

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(6) Avoid whole words in upper case. In many Newsletters the
headers are capitalized - this will trigger the filters.

(7) If your Newsletter contains ads, scrutinize them carefully -
ezine ads, by definition, contain words frequently used by
sp^mmers.

Here is a fr^e service that will help you avoid sp^m filters.
Before you mail out your Newsletter, just send a copy of it to
the email address below with TEST in the subject line:
mailto:spamcheck@sitesell.net

Within a few seconds you’ll receive a report that analyses your
Newsletter and gives you a score (0 to 5=no problems 12-16=over
the limit for most ISPs).

If you write articles, it’s worth submitting them to this test
as well, together with your Resource Box (I just sent this
article to Sp^mCheck and got a score of 4.6).

Sp^mCheck is operated by Sp^mAssassin, a filter that is widely
used by ISPs - so this is a good test of whether your Newsletter
will get through to your subscribers.

About the Author

Michael Southon has been writing for
the Internet for over 3 years. He has
shown hundreds of web masters how
to use this simple technique to get massive
free publicity and dramatically increase
traffic and sales. To find out more, please
visit: http://www.ezine-writer.com.

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Indoor LED Displays

 by: Paula Jones

To promote the audience, staff, customers and other people the Indoor LED displays are most widely used. By incorporating the latest technology Indoor LED displays provide exceptional service for a great value.

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Indoor LED displays broadcasts current information within the industry, site or relevant indoor area. These are simple to use, gives quick display and have long durability and high reliability, that s why most industries are using these indoor LED displays for their daily administration, and broadcasting circulars such as events, schedules, financial info, show listing, etc.

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While broadcasting, the threat of third-party interference can create serious concern, these Indoor LED displays takes precautions for this. For this information are transmitted through coded transmitter.

These indoor LED displays are simple to use and install. Having features like long durability and high reliability, they are accepted all over the world. Most important thing here to notice is that they seek low energy and maintenance cost with sleek and compact design. They are ideal for text messaging.

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These are based on a modular construction, which allows for a variety of sizes, line and characters with different color options. They can be mounted easily as the accessories can easily be obtained.

Indoor LED Displays are provided by Jayex Technology Limited, who bring into being display components from proven international technology. Combined this with years of experience and long standing track record for supplying LED displays, they prove a high quality yet very competitive display.

Indoor LED displays are connected to local power supply to operate on this. Fiber optic networks are also used to operate on this and can send the information to your electronic displays. However, many other remote an local options exists to operate on Indoor LED displays.

About The Author Paula Jones Jayex Technology Limited, based in London specialise in advanced information display systems. Established in 1978 we have pioneered the development of the LED display market and now have over 18,000 customers worldwide. We offer, probably the largest range of models from small single line signs to big screen Megavision screens that can display live video and action replay in stadia. jayex.co.uk

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Assumptions The Hidden Sales Killer

 by: Kelley Robertson

Assumptions can kill a sale. In my sales training workshops, I frequently discuss the importance of not making assumptions about a person before, during, or after the sales process. Participants frequently nod and tell me that they NEVER make assumptions. One person (Doug Maquire, www.MaquireMarketing.com) sent me this story of a situation that occurred in a department store he worked in many years ago.

I was the ‘young kid’ who had signed on to take the 9 month Management Training course for a department store chain. Sales people were generally assigned specific areas to cover within the store but being a ‘management trainee’ I had to learn all departments.

One day, a rough looking middle aged fellow entered the store. He was dressed in well-worn workpants, work boots, and a soiled red and black plaid shirt just like you’d expect a lumberjack to wear. No one approached him (I guess he didn’t look like a good sales prospect) and he didn’t move from the front entrance; he just stood there surveying the store from left to right. I walked up to him and asked if I could help. He said, I need a pair of wool socks. No nylon, no cotton, just wool socks. We went to the Menswear Department and both watched as the sales person assigned to that department walked away from us so he wouldn’t have to waste his time going through the full selection of hosiery just to find a single pair of wool socks.

I then started asking questions about style, colour, size, price range, etc., to help narrow down exactly what the customer needed. It don’t matter. he replied, Just wool socks. I work back in the bush and we only come to town every three weeks. Nylon makes my feet sweat. Cotton’s okay but it don’t last long. I need socks I can wear at work everyday and that’s wool.

So, I checked the content label of every style and colour of sock that we had in stock and eventually found a pair of 100% wool socks. Good , he said, and we walked up the checkout counter to ring in the $3.95 pair of wool socks. The man left and I got a bit of ribbing from the sales person in the Menswear Department about my ‘big sale of the day’ and how not to spend my commission all in one place!

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Three weeks later the customer returned. He then walked over to me and said, I need more wool socks like that last pair . This time he decided that he’d take 6 pair. We took the socks up to the checkout counter and rang in the six pair of $3.95 socks. The customer paid cash, said thanks, and walked away with his purchase. This time I didn’t get quite as much ribbing from the sales person in the Menswear Department.

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Exactly three weeks later the customer came back. He walked through the front door and made a beeline for me. I need more of them wool socks , he said. The boys at camp want to know where I got them and want some too. How many have you got? I checked the display area, the stockroom, and our new stock shipment and told him I had 58 pair. He paid cash and bought them all.

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I never found out exactly how many people he worked with, but every three weeks he’d show up at the store and ask what I had in the way of tee-shirts, long johns, plaid wool shirts, work boots, gloves, caps, toques, coveralls, work jackets, etc., and each time he arrived, he’d walk right up to me for service and we’d both go to the proper department and select what he needed for himself and for the guys he worked with. He always paid cash and always thanked me for my help.

If Doug had made the mistake of following his coworker s footsteps and made the same assumptions about the customer, he would have lost thousands of dollars in sales. It is easy to make assumptions about our customers and prospects. A person s appearance, age, gender, nationality, or role within the company, often influences us. I have made this mistake when speaking to companies in the past. Upon learning that they only had a few salespeople, I made the assumptions they would not be willing to pay my standard fee. I later learned that this assumption was completely inaccurate and that they were fully prepared to invest in their teams development.

As a consumer, I have often noticed that most sales people will approach well-dressed customers before they talk to people who are attired in jeans or casual clothing. Avoid this fatal mistake and go into every sales interaction with an open and clear mind. This will definitely have a positive impact on your sales.

Copyright 2004 Kelley Robertson, all rights reserved.

About The Author Kelley Robertson, President of the Robertson Training Group, works with businesses to help them increase their sales and motivate their employees. He is also the author of Stop, Ask & Listen Proven sales techniques to turn browsers into buyers. Visit his website at www.RobertsonTrainingGroup.com and receive a FREE copy of 100 Ways to Increase Your Sales by subscribing to his 59-Second Tip, a free weekly e-zine. kelley@robertsontraininggroup.com

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You’ve polished your sales page over and over again until it’s gleaming with benefits. You’re getting plenty of traffic. And still - no sales.

What’s wrong?

(1) People very rarely buy the first time.

You must have heard the statistics - people have to see your product an average of 7 times before they buy it. When I cast my mind back to the marketing e-Books I’ve purchased, in each case I saw those books advertised for months - on websites, in newsletters - before I bought them.

So if you want to make a sale, you must find a way to stay in contact with your visitors - and bring them back.

The easiest way to do this is to offer your visitors a free subscription to your newsletter.

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Another way is to offer your visitors a free autoresponder course that educates them about the
Product or service you are offering. Create a series of 5 emails about your service or product and put them on an autoresponder that provides automated follow-up.

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Getresponse is a free service that allows you up to 20 follow-ups (you specify the intervals between each message):

http://www.getresponse.com/

The point here is that if your visitors leave your website without taking anything away (a free version of your E-Book, an autoresponder course, your Newsletter), you’ve probably lost them for good.

(2) Allow people to feel they already own it.

If you give your visitors the feeling of what it would be like to own your product or service, they’re much more likely to buy.

Here’s a real-life example of this principle (a rather disturbing one).

It’s a well known fact that if a burglar can see into your house, they are much more likely to rob you than if they can’t. Why?

Because by seeing into your house, the burglar has already ‘owned’ it psychologically.

If a burglar can’t see into your house, you are much less likely to be robbed (you can’t psychologically ‘own’ what you can’t see).

Here’s another interesting fact. If your house has been burgled, there’s a very high probability that the same burglar will return - 6 or 8 weeks later. Why?

Again, it’s the same principle. The burglar has seen the inside of your house - and has psychologically ‘owned’ it.

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It’s because of this same principle that car salesmen try and get potential customers to sit in the new car.
Once you’ve smelt the inside of that new car, you’re much more likely to buy it. You’ve imagined owning it.

So give your visitors a free download of one or two chapters of your E-Book, or a free trial period of your service. Let them imagine what it would be like to own it.

Good luck.

————————————
Hamoon Arbabi
Find more about Making money on the Internet, Online business opportunities, Marketing tactics, Free services, Free tools and… In http://homebusiness.nexuswebs.net

About the Author

None

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Hubris - definition: Microsoft’s Passport

 by: Stephen Bucaro

Before September of 1995, Microsoft ignored the Internet because their 16-bit Windows 3.1 operating system couldn’t handle the 32-bit Internet world. With the introduction of Windows 95, Microsoft decided they owned the Internet.

Instead of having separate accounts at dozens of websites, Microsoft decided that you will have one master account that you will use to log in everywhere. That account will contain your credit card number, bank account numbers, all your personal information and financial records, and Microsoft will own that account.

Well, Microsoft IS the United State’s government condoned monopoly, so 200 million Internet users, and 100 major web companies dutifully signed up for Microsoft’s Passport wallet service.

In 1999, Internet authorities discovered Microsoft’s passport service had numerous security holes, and hackers could steal your personal information. In 2001, the Federal Trade Commission admonished Microsoft for not adhering to their own privacy policy. In 2003, Microsoft purged all the financial records from its Passport servers.

Millions of users continue to sign up for Passport because of the convenience it offers. Nearly 100 websites use Passport as their authentication method. Users don’t need to remember separate usernames and passwords for each website. They can log in to all of them using a single email address. Some of the websites let you register without a Passport accont, but others, especially Microsoft owned websites, require you to have a Passport account.

If you sign up for Microsoft Network (MSN) or for a free Hotmail email account, you will be forced to sign up for Microsoft’s Passport wallet service. You can sign up for a Passport account with a non-Microsoft email account at Microsoft’s Passport website.

To sign up, you need only an email address and a password. After you sign up, you can choose to add personal information to your profile. Then you can indicate if you want to share your information with companies that use Passport. If you choose to share your personal information, be aware that Microsoft shares it with every passport website you visit, and those websites are not required to adhere to Microsoft’s privacy policy.

The Internet does not need a master account repository for users personal information. Users don’t need to remember separate usernames and passwords for each website. Every Internet user has memorized two or three different email addresses and half a dozen different passwords that they use everywhere.

If an Internet master account repositiory is desired, it should NOT be owned or operated by Microsoft. A repository of personal account information must be operated by an honest, independant company.

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Note: In April 2000, U.S. District Judge Thomas Penfield Jackson ruled that Microsoft violated two sections of the 1890 Sherman Act. He concluded that Microsoft was an illegal monopoly that used anti-competitive means to maintain its dominance in Intel-based operating systems.

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Copyright(C) Bucaro TecHelp.

Okey-doke. Your keen force to examine more would be satisfied further. You should be regular in order to attain the quality of this piece of article. So, continue flipping through the pages.

Permission is granted for the below article to forward, reprint, distribute, use for ezine, newsletter, website, offer as free bonus or part of a product for sale as long as no changes are made and the byline, copyright, and the resource box below is included.

About The Author To learn how to maintain your computer and use it more effectively to design a Web site and make money on the Web visit bucarotechelp.com To subscribe to Bucaro TecHelp Newsletter visit http://bucarotechelp.com/search/000800.asp

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Simple Steps to Start a Profitable Member Only, Subscription Web Site

 by: Ron Ruiz

Having a successful member only, paid membership site is one of the best ways to make money online. A successful membership site can give you the steady income of a CEO .but without the job!

For example if you had just 200 people paying you just $20 a month, you would have a steady cash flow of $4000/month, month after month, rain or shine. Many people accomplish this the first month or two their site is up. But that s just the beginning. Some individuals have member only websites that generate 5-10x that amount of money!

But before we get ahead of ourselves, let s discuss exactly what a member only, paid membership site is?

Whether you call them member only, membership, subscription, or mentor websites, they all have one thing in common. they are bringing in steady, recurring cash flow for their owners, month after month, from a few hundred dollars to tens of thousands of dollars with an endless variety of topics.

Some of these sites provide mentoring or coaching, others contain useful articles or information in a particular field or product. Still others publish the results of tests and studies or product reviews. Finally some membership sites provide specialized service or act as a meeting place for people with a common interest.

But all these sites have one thing in common: to access the website (or the best information on the site) you have to pay for it!

Why Would People Pay for Information on the Internet?

The key to getting people to pay for access to a website, is to provide specialized information/coaching/data/service that is hard to find anywhere else, or would be time consuming to find on your own.

Here s another way to look at it:

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Have you ever subscribed to a newspaper, magazine, or newsletter? Have you ever bought a non fiction book that gave advice on a topic you were interested in? I ll bet you have. I ll also bet that you could have found almost all of the information these resources contained from free sources.

You paid for the information either to save time or because you thought the information would be better or more specialized for what you were looking for, isn t that correct?

Just a few short years ago it was almost unheard of to charge for access to a website and almost no one was doing it. Today it s not only much more acceptable but there are still relatively few membership websites. This makes it the perfect time to start your own member only site, since there is still little competition.

Choosing a Topic

This is the most critical decision you’ll have to make. Choose the right topic and you’ll have people clamoring to give you money to access your site. Choose the wrong topic and you’re doomed before you even start.

The first place to look for potential topics should be within your own world. The list of potential topics could come from your interests, hobbies, vocation, business training, or even your location.

Find a topic that you are passionate about, and the odds are that enough other people are also passionate about the topic to make it a successful membership site. Since you are going to be spending time building and maintaining your membership site, why not choose a topic that you enjoy?

Note: If you are already a speaker, consultant, writer, or “expert” on almost any topic, then you are in a perfect position to create a membership or mentor type of website which could double or triple your income. You should start a membership site today! In just 3-4 months, one of my clients turned his existing expertise and client base into a member only site that generates $40,000/month!

You wouldn t believe some of the unusual ideas that people have turned into profitable paid membership websites. Topics include: unusual business ideas, fireworks, repairing guns, physical conditioning, marketing, specific makes and models of cars, digital cameras, dieting, dating, tall people, and 2nd wives clubs.

Setting Up and Running Your Member Only Website

Finally there are many tools to help you build and maintain your member only website.

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At the most basic level, you can do much of the website creation yourself and use 3rd party services to help you with the administration. However, a quicker and even better way is to use one of the new all in one membership management software systems that helps you get your site set up quickly (even if you don t know anything about programming) and automates almost all the administrative features. These membership software programs can reduce your workload by 75% as opposed to trying to do it all yourself.

Is There a Members Only Website in Your Future?

I hope this brief article has given you a glimpse into the tremendous potential that could await you with your own membership website.

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All over the world, people are earning large sums of money online, on a regular predictable basis from the comfort of home, because they had the insight to start a paid membership site.

What are you waiting for?

About The Author Want more information on membership websites? You can receive a FREE mini course by email with more helpful information. Just to http://memberstar.net . Ron Ruiz is a product developer, marketer and newsletter publisher. He has extensive experience in all aspects of starting and running a membership/subscription/coaching website. His own membership website http://www.businessfastlane.com has been operating for several years and has members from over 26 countries. He has also developed his own all in one membership software system called Memberstar which makes it easy to set up and run a members only site. rruiz@napanet.net

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How To Stop Spam

 by: Gary Cain

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Special Report: How to Stop Spam

I imagine you have seen, heard about, or already know what spam is. But just in case you don t, it is unsolicited and unwanted emails that arrive in your email inbox from a person or company that you don t know.

What you might not know, however, is that now there is a law in the USA designed to protect you from specific types of spam yes, there is more than one type of spam — the variety and methods used are shocking.

The Federal Trade Commission (FTC) has created a law called The CAN-SPAM Act of 2003 to pursue, fine, and prosecute blatant and persistent spammers .

Furthermore, the Department of Justice (DOJ) works actively to shutdown or fine offending web sites or emailers by enforcing this relatively new anti-spam law.

Unfortunately, the sheer volume and different types of spam require you, the reader, to have available in your hands, a proven solution for defending yourself and your computer from the onslaught of spam email. You might be asking yourself: But, Gary, how can I defend myself when there is so much spam everyday?

Well, I m glad you asked.

The solution that I am talking about is new, really works, and is called

Internet Self Defense: How to Protect Yourself While On The Internet.

This well-written and information-filled handbook provides no nonsense solutions that you can implement immediately to solve not only problems with spam but also problems that concern

Phishing Scams,

• Clone web sites

Online Transaction Security,

Spam,

• Pop-up spam
• Deceptive spam
• Email address harvesting spam
• Free anti-email software

Doing Business Online,

Spyware ,

Security Products, and

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I would also like to invite you to subscribe directly to my newsletter, Dollarsforever Ezine at Subscribe

Dollarsforever ezine is designed to increase your financial literacy with respect to earning, saving, and investing your hard-earned money. It is my hope that you will enjoy and use the practical information contained in each month’s ezine. Finally, these ezines are kept as concise as possible out of respect for your busy lifestyle.

By Gary E. Cain

Author & Publisher

www.dollarsforever.com

About The Author Oh yes! You might feel contented to reconnoiter the subsequent paragraphs. Get additional benefits by scanning further. © 2004 Dollarsforever.com — All rights reserved worldwide Gary Cain is a business teacher and Internet marketer. He is the author of Stop the Grammar! as well as Internet Self Defense the only internet book of its kind designed to help fight spam, fraud, information theft, and clone web sites. Both of these books can be found at http://www.dollarsforever.com. Okay. As you have read till here, it means you are very inquisitive in ezines and . Go on reading, there are more particulars to follow. Subscribe to Gary s straight forward, easy-to-understand Dollarsforever Ezine about financial literacy, saving, investing, and earning money. ***Webmasters: You may post this information on your web site, but you must keep this ownership box and the information contained herein unchanged. garyecain@yahoo.com.br

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Five Tips for Trade Show Success on a Small Budget

 by: Rena Klingenberg

No matter how small your marketing budget, your business can afford to have a successful presence at trade shows without incurring big expenses. Here are five tips for exhibiting in trade shows inexpensively:

1) Have a sales representative exhibit your line at a trade show. If you can’t afford a booth and travel expenses, a sales rep who exhibits in trade shows or gift marts in your industry can present your product line without the cost of a full-fledged booth. An added benefit is that a professional sales rep has a network of connections and knows your market niche well, and is likely to be more experienced in selling and trade show dynamics than you are.

2) Rent a temporary space at a wholesale gift mart or showroom. You can plunge into wholesale shows inexpensively and without being present by renting a temporary space in a wholesale gift mart or showroom. For a monthly fee, you can display your products there for direct sales to retail shop owners. This is a good way not only to break into wholesaling on a small budget, but also to test new products.

3) Share a trade show booth and expenses with a related but non-competing business in your niche. This cost-cutting solution works especially well for one-person businesses. Besides saving money, additional benefits to a booth-sharing arrangement include access to each other’s customers in the same market niche, and the convenience of having a knowledgeable person manning the booth when you need to take a break.

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4) Make over your current displays instead of buying new ones. Creating a new exhibit by giving your existing trade show booth displays a fresh face costs a fraction of the price of purchasing all new booth components. Consider each element of your booth separately, and brainstorm ways to update it without completely replacing it.

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5) Purchase used trade show displays rather than springing for new ones. Many pre-owned booths and exhibits are in excellent condition and can be bought for less than half the cost of a brand new one. If you decide to buy previously owned exhibit components, be open-minded and keep your display needs in mind. Visualize how each used exhibit might perform for you.

For even greater savings, look at used trade show displays offered at rock-bottom prices because of damage or missing parts. If you can think creatively about how you’ll refurbish the damage or replace missing pieces, you can come up with an effective, original display for very little cash.

Many sellers of pre-owned trade show displays are willing to bargain with you. Don’t hesitate to offer the seller less than the asking price. It helps to research beforehand the retail price for the exhibit so you can make a reasonable offer.

In summary, there’s no reason to miss out on potentially profitable trade shows because of the expense. Look at your small marketing budget in a new light, and brainstorm ways to put those limited dollars to work helping you reach new customers.

About The Author While this is a fantastic article, I constantly get astonished if it benefits readers in any way. It was a blessing in disguise for those who were hunting for online newsletter. It was not giving output for few. You should be very competent in your exploration for online newsletter before being judgemental about this report. Be ready to finish and assimilate the perception of this report. Rena Klingenberg’s website, http://www.trade-show-booth-display.com, is a resource for trade show exhibit success information. She is also editor of the online newsletter “Trade Show Success on a Small Budget” at http://www.trade-show-booth-display.com/newsletter.html rena@trade-show-booth-display.com

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Ezine Publishers: Increase Your Profits With RSS

 by: Ken Hill

As an ezine publisher a major obstacle you face is getting your issues to your readers.

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In fact, because of the spam filters, many ezine publishers lose sales, commissions, and advertising revenue because their ezines don’t make it to their subscribers’ in boxes.

How can you take back this lost profit?

A solution to this all too common problem is to add RSS (or really simple syndication) to your publishing mix.

With RSS, the email filters won’t come into play, because your RSS readers won’t be receiving your ezine by email.

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Instead they’ll get all your new issues delivered to their feed readers, or they’ll be able to get them easily through their web based RSS feed service.

Because your ezine is delivered in this way, you’ll be able to achieve a 100% delivery rate to them, and you’ll be able to increase your sales and also your commissions when you promote your affiliate programs to your readers.

How can you begin publishing your ezine by RSS?

Just like email autoresponders make it easy for you to publish your ezine by email, RSS autoresponders make it just as easy to publish your ezine by RSS.

Your visitors can simply join your ezine by filling out a form on your web site.

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Then, after they’ve subscribed, you’ll be able to broadcast your issues by RSS on the schedule you want for your ezine.

And you’ll be able to capture more sales by taking advantage of this powerful way to deliver your ezine to your subscribers.

About The Author Ken Hill runs the Net Pro Marketer where you’ll find informative articles on business, marketing, and ezine publishing. Browse through the articles or submit your own at: http://www.netpromarketer.com To get started publishing your ezine by RSS visit: http://netpromarketer.com/rss.html

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